I’ve worked with a lot of founders who had great ideas… sometimes too many. They’d spend weeks overthinking, second-guessing, trying to make the “perfect” decision, which usually meant making no decision at all.
What they really needed was a co-creator. Someone to give objective feedback, bring the skills they didn’t have in-house, and execute without them managing every detail.
That’s where I come in.
I work best with founders who want to strategize together, not just hand off tasks. Over time, I’ve become a fractional CMO for many clients – handling not just their website, but their messaging, positioning, and digital strategy.
But before I explain how I work with clients, you probably want to know how I ended up here.
Yes, getting here was unconventional. But that’s exactly what makes me different.
I recommend starting our relationship out with a web design build first. Why? Because it’s a high-stakes, high-touch project that builds trust fast.
I learn everything about your business, your industry, and your clients. You learn how I think, how I work, and whether you trust my judgment.
It’s like two people working on a college project together. We bond over high-stakes decisions, we figure out if we work well together.
Most designers hand you the keys and walk away. I stick around. Think of me as your web person making sure your site keeps working for you, not just at launch, but months and years after.
You don’t need another year of apologizing for a site that sounds like the old version of you. Or risking your visibility on a redesign that only solves the surface.
You need a controlled upgrade and a creative partner that wants to learn about your business and your ideal clients.
